Step 1: make sure your face and hands are clean. Place a dollop of cream on the back of your hand without warming it up - this will keep its active ingredients in tact. Step 2: dot your cream around your face (cheeks, forehead, neck...). Don't forget your cleavage - often overlooked but just as needy as our faces. Step 3: so that your cream fully penetrates your skin, massage it in using large circular movements, working out from the centre of your face. Step 4: finish off by gently smoothing it across your face, again working out from the middle of your face. It's the best way to ensure that your skin soaks up its goodness.